A live 360° degree experience during the Amsterdam Gay Pride 2015.

During the Amsterdam Gay Pride 2015 an empty boat with an on-board camera, streaming a full 360-degree view, allowed people from all over the world, who can’t openly show their pride, to be part of the Canal Parade.


More than 68,000 people from 128 different countries, sailed on this boat as virtual passengers and experienced the freedom of being their true self.



Agency - N=5
Client - KPN

Awards & Honours

Shortlist Cannes Lions Direct
Gold Spinaward Digital Campaign
Silver Spinaward Innovation
Silver Spinaward Social Media
Silver Spinaward Website
Silver Spinaward Mobile
ADCN Gold Digital & Social Campaign
ADCN Bronze Outdoor
ADCN Bronze Promo & Activation
5x Nominated ADCN
Bronze Esprix
2x Nominated Webby Awards
2x Honoree Webby Awards
Bronze Eurobest Interactive
3x Shortlist Eurobest
FWA Site of the day
FWA Mobile of the day